Top 5 Business Apps on Android in Kenya for Q3 2023

During the third quarter of 2023, the top 5 business apps on the Android platform in Kenya demonstrated varying performance in terms of downloads, active users, and revenue. Here's a detailed look at their trends:

Mkopo Extra saw fluctuating weekly downloads, starting at 29.7K in late June and peaking at 41.3K by the end of July. However, downloads significantly dropped to below 200 by early September. Active users also showed a downward trend from 117.7K at the end of June to around 71.1K in mid-September, before rebounding to 88.7K by the end of the month.

M-PESA for Business maintained a consistent download rate, with a notable spike in mid-September, reaching 35.7K. Active users followed a similar trend, starting at 16.3K and peaking at 34.8K by the end of the quarter.

Zoom Workplace experienced a stable increase in weekly revenue, peaking at approximately $221 in early September. Downloads showed an upward trend, reaching 19.3K in the week of September 11, while active users consistently increased from 89.4K in late June to 113.8K by the end of September.

Mkopo Haraka exhibited a steady download rate throughout the quarter, with a peak of 18.4K in mid-August. Active users saw a decline from 266.8K at the end of June to 193.3K by early September, before recovering to 228.5K by the end of the quarter.

LinkedIn: Jobs & Business News showed a consistent weekly revenue trend, hovering around $1K to $1.4K throughout the quarter. Downloads remained stable, with a peak of 8.7K in mid-September. Active users increased steadily from 187.1K in late June to 209.5K in mid-September, before slightly declining to 205.1K by the end of the month.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.